Providing a positive signal for the housing market, the world’s
largest home-improvement retailer, Home Depot Inc., reported a
better-than-expected fiscal-third-quarter profit Tuesday and raised its
outlook for the year.
Among its upbeat indicators, the company
cited continued improvement in Florida and California, both of which
were among the states hardest hit by the housing downturn, as well as
increased sales to professional contract customers, another key
barometer of housing-market demand.
“We believe the U.S. is
still working through the issues associated with the housing crisis,”
Chief Executive Frank Blake said during a Tuesday conference call,
adding that national numbers also show housing has regained its status
as a positive contributor to U.S. economic growth.
“Credit
availability remains a major issue, but we can start to see the housing
market as an assist to our growth rather than an anchor,” he said. “We
are starting to see the recovery of the housing market. The harder-hit
areas that were really the epicenter of the housing crisis appear to be
on the mend, and it’s been constructive, and it’s been consistent.”
Thirty-three
of the company’s top 40 markets posted positive same-store sales. Its
Northeastern region was the main one in which some markets saw negative
sales.
While the company continued to see demand for maintenance
and repair projects, a positive sign also emerged in sales of
higher-priced items. The number of customer transactions rose 1.7
percent, while the average transaction amount rose 2.9 percent to
$54.55, marking a sixth straight quarter of transaction and ticket
growth.
While customer transactions—or “tickets” — under $50,
representing approximately 20 percent of Home Depot’s U.S. sales, were
flat, transactions over $900, also about one-fifth of U.S. sales, were
up 4.3 percent, driven by demand for appliances, flooring and in-stock
kitchens.
Analysts have said a recovery in bigger-ticket items
offers a view into consumers’ willingness to shell out beyond basic
repair needs. Blake said the company’s windows business, hard hit during
the economic downturn, also has seen a return to growth.
“Customers are beginning to be willing to step in and do the decor projects,” Blake said on the call.
Home
Depot, which saw demand rise as consumers readied for Hurricane Sandy,
said recovery and rebuilding efforts will positively impact its sales —
to an extent comparable to the aftermath of last year’s Hurricane Irene,
with possible upside because of the bigger property damage estimated to
have resulted from Sandy. The Home Depot executives,Our technology
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systems developers the ability. however, are uncertain about the timing
of that impact. The company said consumers buying batteries,
flashlights, generators and extension cords ahead of Sandy buttressed
third-quarter sales by about $70 million.
Last year, Irene lifted sales by a total of $360 million, Chief Financial Officer Carol Tome recalled.
Demand during the quarter also was helped by warmer weather, which inspired customers to buy things like mowers.
Internationally,
as the company made the decision to shut its seven stores in China and
exit that market, it saw positive comparable-store sales in Mexico and
Canada.
Blake has initiated moves to bolster customer service,
use technology to free up time dedicated to certain tasks,We recently
added Stained glass mosaic
Tile to our inventory. and make distribution of the company’s products
more efficient through a regional distribution network.High quality mold making Videos teaches anyone how to make molds.
“We
believe today’s positive results are indicative of the company’s sound
execution and market-share gains through better merchandising, improved
execution, better customer service (equal to meeting customer needs) and
efficiency through technology in store,” said Citigroup analyst Kate
McShane, who has a buy rating on the stock.
Home Depot’s stock, a
Dow Jones industrial average component, rose 3.6 percent Tuesday to
$63.38. It’s up about 50 percent this year.
“Given the market’s
preference for housing exposure, lack of available market cap among home
builders and vendors, and solid operating metrics, (Home Depot) remains
a top pick in the space,” said ISI Group analyst Greg Melich.
As
prospective keys to fourth-quarter performance, the company is
unveiling an exclusive wood-grain porcelain tile from Marazzi and
Kidde’s Worry-Free smoke alarms that use lithium technology to eliminate
battery changes for 10 years,The oreck XL professional air purifier,Whether you are installing a floor tiles
or a shower wall, also a Wal-Mart exclusive. The company said it also
will use Black Friday promotions to kick off holiday shopping.
Profit
for the period ended Oct. 28 rose to $947 million, or 63 cents a share,
from $934 million, or 60 cents, a year earlier. Sales rose 4.6 percent
to $18.13 billion. Comparable sales increased 4.2 percent, including a
4.3 percent increase in the U.S. Excluding charges of 11 cents a share
related to closing stores in China, the company earned 74 cents a share.
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